How Starbucks Do It….Solid Social Media Strategy

I was put on to this guy by a friend recently. This is solid social media thinking. Putting social at the centre of the company and putting the consumer at the heart of the thinking.

Matthew Guiste, Director of Global Social Media at Starbucks

Advertisements
Tagged ,

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: